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Luxury comes to Southern California


Beginning with humble farmland, the Segerstrom family converted their parcels into real estate holdings in California’s Orange County during the 1950s, eventually unveiling South Coast Plaza in 1967 where lima beans once grew. Fifty years later ...


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RetailLuxury comes to Southern California January 3, 2018 "South Coast Plaza" is a lavish tome published by Assouline that marks five decades of the eponymous shopping center that transformed luxury retailing in Southern California  By Kedric Francis Beginning with humble farmland, the Segerstrom family converted their parcels into real estate holdings in California’s Orange County during the 1950s, eventually unveiling South Coast Plaza in 1967 where lima beans once grewFifty years later, South Coast Plaza is known as a mecca for luxury and styleNot only is it the largest shopping destination on the West Coast where many top-performing international retailers flourish, but South Coast Plaza also is the most successful planned retail center in the United States, attracting more than 20 million people every year who collectively spend close to $2 billionEarly on, the Segerstroms envisioned developing more than just a place to shopThe family and South Coast Plaza were pivotal in creating a cosmopolitan center for culture and arts for the county, inviting artists and architects such as Isamu Noguchi, Richard Serra, Victor Gruen and Cesar Pelli to give life to that visionThe result is a campus that includes South Coast Repertory, the future location of the Orange County Museum of Art, and Segerstrom Center for the Arts, home to the Pacific Symphony, American Ballet Theatre, Philharmonic Society of Orange County and Pacific Chorale“South Coast Plaza” is a retrospective book that celebrates the center’s 50 years and traces the heritage and transformation of this landmark into an unparalleled commercial and cultural icon.Excerpted with permission from “South Coast Plaza,” published by Assouline Publishing, November 2017Luxury comes to Southern CaliforniaWhen South Coast Plaza opened in 1967, the mix of department stores and boutiques in the one million-square-foot shopping center was not much different from other shopping centers in Southern California.Today, South Coast Plaza’s carefully curated collection of luxury boutiques is a destination unto itself in Orange CountyWhile many other major retail centers that opened in the 1960s and 1970s have closed, or struggle financially, South Coast Plaza flourishedThat’s due to a major advantage South Coast Plaza enjoyed: The Segerstrom family owned and operated itThey already had their eye on every detail, and the visionary changes they made over the ensuing decades were so significant that calling it a “mall” not only fails to do the center justice—it’s officially banned from South Coast Plaza’s lexicon.The evolution began with the Segerstrom family’s realization in the mid-1970s that they needed to distinguish their center from the competitionIn that era, there were many malls opening throughout the region, often anchored by competing department store duos (May Company and Bullocks vsThe Broadway and Robinson’s) and filled with many of the same tenants one would find in centers around the United States.“I didn’t like the kind of retailing that we had to compete with,” Henry Segerstrom recalled of the glut of regional malls that opened in SoCal in the 1960s and 70s“So, I decided to see if there was another market.” With his wife, Yvonne, he obtained the rights to own and open some of the most exclusive luxury boutiques of the day at South Coast Plaza.In 1975, André Courrèges opened at the shopping center, the first freestanding international designer boutique in Orange CountyContemporary fashion designers still reference his designs as emblematic of the 1960s and 1970s, with his white, A-line minishift dresses, geometrical lines, and minimalist designs in bold, contrasting colors.Other influential international designers followed soon thereafterYves Saint Laurent, who burst upon the fashion scene with his Mondrian collection of six colorful dresses that defined the modernist spirit of the 1960s, opened a store at South Coast Plaza not long after CourrègesThen came Mark Cross, America’s first luxury leather goods brand, followed by Halston – who, according to an LA Times story, jetted in from New York with six models to “personally open the doors of his first boutique west of Chicago.” Halston was an especially important partner for South Coast Plaza at the time because his name was synonymous with 1970s glamour in New York, where the designer partied away the nights at Studio54 alongside friends and clients Andy Warhol, Jean-Michel Basquiat, Bianca Jagger and Elizabeth Taylor.These were the best designers of that particular moment; and the fact that they all opened within a year of each other at the same planned retail center foreshadowed that something was happening at South Coast Plaza – something bigAfter all, it wasn’t easy to create a real estate product that would live up to all the discerning expectations of the world’s top designers at that timeAs Henry Segerstrom said of the decision to open those stores, “It was a growth market, and everybody else was passing it by because it took too much personal effort.” Today, luxury boutiques featuring the world’s finest names in fashion are de rigueur at the centerSouth Coast Plaza continues to engage in thoughtful curation of its mix of merchants, including early engagement with emerging brands to add to the collection of storesLuxury brands queue up for years waiting for an opportunity to join the illustrious mix.South Coast Plaza has the finest jewelry and watch collection in Southern California, which is a key part of the luxury merchandising mix that draws shoppers to the centerBrands include Cartier, Harry Winston, Rolex, ALange & Söhne, Mikimoto, Patek Philippe, Van Cleef & Arpels and Vacheron ConstantinSouth Coast Plaza is one of the leading luxury- and arts-focused shopping centers in the United StatesNot surprisingly, the production quality of its commemorative volume mirrors its valuesThe luxury jewelry chapter of the South Coast Plaza story began with the opening of Tiffany & Coin 1988“There was a Tiffany in Beverly Hills,” recalled Maura Eggan, who was South Coast Plaza’s director of marketing from 1983 until 1990“The opening of Tiffany at South Coast Plaza was a pivotal momentI’m a native New YorkerIn those days, New Yorkers only recognized San Francisco and Los AngelesSo, to talk Tiffany into coming to South Coast Plaza was really, quite an extraordinary accomplishment.”At the time, most national luxury retailers saw Southern California as a market that would only support one store, often in Beverly HillsHenry Segerstrom was convinced that wasn’t the case, and that South Coast Plaza’s market reached well beyond the range of seven to fifteen miles that conventional retailing wisdom had establishedIndeed, Segerstrom believed the market area of South Coast Plaza would extend well beyond that to a one-hundred-mile radius, drawing shoppers from Santa Barbara, Palm Springs and San Diego.The immediate success of Tiffany & Coproved that Segerstrom’s vision was correctTiffany & Cois on the list of retailers whose store at South Coast Plaza is often their first or second in revenue among all stores internationally, including their New York flagship storeThe same may be said for Louis Vuitton, Hermès – which opened in 1997 at South Coast Plaza – and many othersWhile the many luxury brands at South Coast Plaza may be competitors, the curated collection ensures that each brand is enhanced by the others.When Chanel Fine Jewelry opened at South Coast Plaza, it was one of “the very first watch and jewelry stores we opened in the United States,” according to Barbara Cirvka, then Chanel division president for fashion, watches and fine jewelry“People wondered why we were doing it [at South Coast Plaza] and not Beverly Hills or New York CityIt’s a very important market for usAt South Coast Plaza, we have the right neighbors, the right adjacenciesCompetitive brands are together in a brand-enhancing way.”In a way, South Coast Plaza is like a jigsaw puzzle – assembled meticulously by the Segerstroms, piece by piece, all the while making sure that precisely the right partners are brought on boardExamples of the Segerstrom family and their executive team courting and recruiting international designers and global brands to come to South Coast Plaza are legendaryA highly developed aesthetic, an instinct for luxury trends, and a refusal to underestimate the tastes of an increasingly cosmopolitan Orange County shopper helped South Coast Plaza evolve into the global destination it is today.The careful piecing together of just the right brands as not just tenants but as partners has been a key to South Coast Plaza’s success“I believe in the best,” says Henry Segerstrom“No matter what language you speak, no matter the color of your skin, no matter where you live, everybody likes qualityWhich is why we at South Coast Plaza are completely committed to quality and being the bestWhy be good when you can be great?”South Coast Plaza: Fall portfolio lookbook - peak seasonText by Kedric Francis, who is editorial director for custom content at the Southern California News GroupHe was cofounding editor of Orange County Register magazine, which won the 2014 Maggie Award for Best New Publication, and was the executive editor for Coast MagazinePreviously, he was the founding editor of Riviera and Modern Luxury Orange County magazines.Excerpted with permission from “South Coast,” published by Assouline Publishing, November 2017© Assouline 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","iv":"a38278c0c53a4c8ac7327d052ba43b12","s":"3f2b2d755b16a8e1"} Email this Print Reprints Download PDF Share your thoughtsClick here   #submit{display:none} « Previous articleNext article »  LATEST HEADLINESDay’s wrap: Bonhams, Dior, Mercedes-Benz, Mandarin Oriental and PorscheMandarin Oriental blends beauty, romance in Christian Louboutin experienceMercedes-Benz reaches record monthly US sales in DecemberDior casts model crew to show lip balm loveBonhams promotes Jean Ghika to global head of jewelryCountdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan17Porsche takes race car off the track in stuntBranded resolutions mirror consumers’ wellness mindset to start 2018Burberry links with Russian designer for streetwear-infused capsuleDior rallies behind “time is now” mantra for skincare launch MOST POPULARTop 5 luxury trends to watch in 2018Redfin CEO warns against future mass exodus from coastal citiesBranded resolutions mirror consumers’ wellness mindset to start 2018Luxury comes to Southern CaliforniaLuxury in 2018: Special Outlook EditionPerfuming fundamentals must be reinstated to combat creative stallDior rallies behind “time is now” mantra for skincare launchCountdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan17Gucci’s smart KOL strategies in ChinaDay's wrap: Dior, Nordstrom, BMW, Thermador and Maserati VIDEOS Dior casts model crew to show lip balm love Porsche takes race car off the track in stunt Luxury comes to Southern California The luxury nomad Estée Lauder's multipart #LipsToEnvy campaign shows Facebook video confidence Omega, Monochrome team for 60th anniversary Speedmaster retrospective Omega, Monochrome team for 60th anniversary Speedmaster retrospective Porsche proves racing spirit remains in retirement   Hermès imagines an elegant way to travel through time Luxury brand affinity and loyalty: Luxury Memo special reportMore Videos MORE IN Retail Branded resolutions mirror consumers’ wellness mindset to start 2018 Gucci’s smart KOL strategies in China Luxury comes to Southern California Consumer confidence takes major hit heading into 2018: report Armani Beauty sets sights on China’s $34.87B cosmetics market via Tmall Consumer interest in television shopping on the rise Back to top RECENT ARTICLES Day’s wrap: Bonhams, Dior, Mercedes-Benz, Mandarin Oriental and Porsche Mandarin Oriental blends beauty, romance in Christian Louboutin experience Mercedes-Benz reaches record monthly US sales in December Bonhams promotes Jean Ghika to global head of jewelry Countdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan17 Porsche takes race car off the track in stunt Back to top FOLLOW US:        SUBSCRIBE TO FREE NEWSLETTERS:   CUSTOMER SERVICE:  help@luxurydaily.com Home Industry Sectors Channels Opinion Resources Advertise Special Reports Events Services About Us Subscribe Log In Log OutNEWS TIPS:  news@napean.com  ADVERTISING:  ads@napean.comSEARCH:   Privacy Policy

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